Corporate culture

Give smiles - Receive trust: Spreading BIDV cultural values

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BIDV Smile Campaign at Nam Binh Duong Branch was carried out with many unique features.

“Give a smile – Receive trust” is the message of BIDV Smile Campaign, emphasizing that trust and confidence from customers, partners, the community and the staff themselves is a solid foundation for all successes today and in the future. This trust not only promotes the sustainable development of BIDV, but also motivates each staff to perform dedicated and professional actions in every transaction and daily work. With enthusiasm and responsibility, the campaign demonstrates BIDV's commitment to constantly innovate, improve service quality and bring satisfaction and trust to customers.

At Nam Binh Duong Branch, the campaign was implemented with its own unique features. The inspiration from the Board of Directors was spread to each staff, motivating each smile to not only be a friendly act but also an expression of dedication and professionalism. The journey of spreading smiles at the branch is shown from the transaction style to the working space, bringing a positive experience to customers and colleagues. All are aimed at the common goal: Customer smile - Strong trust , contributing to highlighting the cultural values and unique identity of the branch in the whole system.

Join Nam Binh Duong Branch to experience the journey of spreading smiles at BIDV, connecting staff, customers, partners and the community through the following clip!

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