BIDV Smartbanking Version X - A Record-Breaking Milestone for Vietnam
BIDV SmartBanking Version X is the first and only digital bank in Vietnam to offer a seamless, integrated experience across six types of devices.
The Vietnam Record Organization has certified BIDV SmartBanking Version X as the "Digital banking application supporting financial transactions across the most types of devices." This is a well-deserved recognition of BIDV's development strategy and relentless efforts in enhancing the digital experience, thereby affirming its pioneering position in building a comprehensive digital banking ecosystem in Vietnam.
The digital financial market – A driving force for development and an essential need in the digital era
In a rapidly developing digital economy, the banking market in Vietnam has made remarkable progress in digital transformation. According to a report by the State Bank of Vietnam, over 87% of Vietnamese adults have a bank account. Notably, in the first 8 months of 2025 compared to the same period in 2024, cashless payment transactions increased by 43.53% in volume and 24.24% in value; transactions via QR Code increased by 63.65% in volume and 152.97% in value. These figures clearly show that digital transformation is no longer a trend, but has become a prerequisite for banks to survive and thrive in the new era. At the same time, this process requires not only technological investment but also improving customer service mindset, developing data infrastructure, and ensuring security and transparency—in line with the national digital transformation strategy.
Moreover, modern consumers, especially the younger generation, not only want convenient financial products but also demand a smooth, smart experience that fits their digital lifestyle. The trend of cashless payments, using e-wallets, digital banking, and multi-device transaction platforms—from phones and smartwatches to messaging apps—has become commonplace.
Amidst increasingly fierce competition among banks, innovating the digital customer experience is no longer an option but a survival necessity to maintain a strong position in the industry.
Pioneering footprint with a series of unique new features
The Joint Stock Commercial Bank for Investment and Development of Vietnam (BIDV) has defined the motto "Accelerate Transformation" as the guiding principle for all of its activities. BIDV recognizes that digital transformation is not only a technological task but also an essential requirement in the work of innovating leadership, management, and public service.
By the end of the third quarter of 2025, 95.3% of all customer transactions were conducted through digital channels, reflecting a strong shift in habits from direct transactions at the counter to using the BIDV SmartBanking app. BIDV has identified its focus as promoting the development and continuous improvement of SmartBanking, aiming to enhance the user experience and personalize the customer journey, thereby better meeting the diverse needs of customers and contributing to the realization of the Bank's comprehensive digital transformation goals.
In July 2025, BIDV Smartbanking version X was officially launched with a completely new interface and many products and services implemented for the first time, marking a milestone of 10 years of development of BIDV's digital banking application. With the goal of becoming the "Digital Bank of the Future," SmartBanking version X converges three strategic pillars: Comprehensive innovation in user experience; Applying artificial intelligence (AI/ML) to deeply personalize based on customer behavior; and Establishing a platform to expand the banking-finance-consumption-investment-life convenience ecosystem, aiming to fully meet all customer needs in a single application.
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The launch of BIDV Smartbanking version X is an important milestone in BIDV's digital transformation journey, affirming BIDV's pioneering role in realizing the Party and State's policy on national digital transformation, while demonstrating the capabilities of a state-owned enterprise that proactively innovates and focuses on serving the people. This is not only a technological advancement but also a concrete manifestation of the spirit of "Party leadership – State creation – Enterprise action" in the era of Industry 4.0.
Comprehensive innovation in user experience
BIDV SmartBanking version X is the first and only digital bank in Vietnam to offer a synchronized, seamless experience across six types of devices: smartphones, desktops, laptops, tablets, smart watches, and smart keyboards on chat applications such as Zalo, Messenger, iMessage, and Viber. In addition, the interface has been comprehensively improved to be more user-friendly and flexible, allowing users to customize it according to their preferences and perform essential services such as money transfers, savings, cards, account management, etc. faster – clearly demonstrating the orientation of "Customer-centric – Technology-based".
Notably, BIDV has introduced two iconic interface versions: "Pearl X" with bright, youthful colors, suitable for modern, dynamic customers, and "Emerald X" with luxurious, sophisticated tones, integrating additional privilege management features and 1:1 personal support, targeting high-end customers.
Application of Artificial Intelligence (AI/ML)
In its initial phase, BIDV SmartBanking pioneered the application of artificial intelligence (AI/ML) to develop the "Personal Finance Management" feature, creating a smart financial assistant that helps customers track, plan, and optimize their personal finances. This feature not only supports spending management, budgeting, and cash flow control, but also extends to families, groups, or personal businesses, contributing to the formation of healthy, transparent, and sustainable financial habits. AI plays a central role in automatically categorizing transactions, supporting financial planning, setting spending and savings goals, and allowing users to create separate "financial wallets" for each goal and share them with groups or loved ones for joint management. When spending exceeds the budget, the app alerts users and suggests optimal solutions, helping customers maintain financial discipline and achieve their goals in a smart and sustainable way.
In addition, the card service ecosystem has been completely redesigned, bringing a new modern look and superior performance. Upon logging into the app, the AI system automatically identifies and categorizes customers, thereby providing suitable card product suggestions and guiding them through online issuance with personalized offers. The card management interface is designed to be streamlined and intuitive, helping customers easily track their status, limits, and transaction history.
All these improvements affirm the solid progress of BIDV SmartBanking version X in its journey to put technology at the service of people, with a customer-centric approach – towards a comprehensive and deeply personalized digital banking model.
Expanding the banking-finance-consumer-investment-utility ecosystem
With its flexible Plug & Play architecture, BIDV SmartBanking version X marks an important step in the process of modernizing digital banking. The application allows for quick integration and connection with more than 1,500 partners, providing more than 2,500 services on a single platform, thereby realizing BIDV's open ecosystem development strategy. This is not only a technological step forward, but also demonstrates BIDV's pioneering vision in creating a multi-connected digital bank, while maintaining its position as the bank with the widest fintech cooperation network in the market.
Alongside this, BIDV SmartBanking X introduces a suite of advanced financial features, leveraging digital technology and artificial intelligence to comprehensively address the modern customer's needs for management, investment, and spending. These include Auto-Invest, Salary Advance Loans, and Securities Management—solutions that clearly reflect a customer-centric approach, combining high personalization and automation.
Automatic Investment: Customers only need to register once, and the system will automatically save the balance exceeding the set threshold (from VND 10 million) and generate profits right in the account. The entire balance remains flexible for daily spending, while still earning interest of up to 2.6%/year, 20 times higher than non-term deposits – providing the dual benefits of liquidity and profitability.
Salary advance loan: For customers who receive their salary through BIDV and have a good transaction history, this product allows for quick loans without collateral, with a limit of up to VND 50 million, with a 100% online approval and disbursement process. This is a flexible financial solution that helps customers proactively handle immediate short-term financial needs in a dynamic digital life.
Securities management: BIDV SmartBanking X supports customers in linking or opening new securities accounts online, managing their bank, securities, and payment accounts synchronously on a single platform. Users can look up, unlink, and withdraw money to their bank accounts with Viettel MySign digital signatures, ensuring absolute safety, convenience, and security.
These comprehensive innovations affirm that BIDV is not only an early digital transformation bank, but also a pioneer in applying technology to redefine the digital financial experience for Vietnamese people, aiming for "Banking - Technology - Data - Customer Experience" as the center of all activities.
Achievements – Vietnam's record-breaking milestones affirm pioneering status
With the determination and relentless efforts of the entire system, BIDV SmartBanking has made a strong mark on the bank's digital transformation journey, achieving impressive results. BIDV SmartBanking has expanded its service scope to three customer groups: individuals, business households, and children, demonstrating BIDV's comprehensive approach to meeting the diverse financial needs of all users. In 2025 alone, BIDV SmartBanking attracted nearly 4.2 million new customers.
In terms of transactions, the proportion of transactions on digital channels accounted for 95.3% of the bank's total transactions, an increase of 2% compared to the same period in 2024, demonstrating solid progress in BIDV's digital transformation strategy. Notably, since the launch of BIDV SmartBanking X (July 21, 2025 – September 30, 2025), the total average daily transaction volume has skyrocketed, equivalent to a growth rate of nearly 43% compared to before its implementation. This is clear evidence of positive customer acceptance and affirms BIDV's pioneering position in the digital banking sector in Vietnam.
In terms of functionality, BIDV SmartBanking provides a wide range of financial services – from basic transactions, savings, and investments to convenient lifestyle services and connections to partner ecosystems. This diversity not only reflects BIDV's superior technological capabilities but also demonstrates its commitment to providing users with a comprehensive, convenient, and personalized digital banking experience.
The success of BIDV SmartBanking version X is not only measured by the number of customers, transactions, or technology indicators, but also recognized by its symbolic significance for the entire Vietnamese banking industry. On the evening of September 27, 2025, at Nguyen Hue Walking Street in Ho Chi Minh City, within the framework of the BIDV Music Festival – "Emerald X - Touching Heritage, Opening the Future," created a special moment when thousands of spectators witnessed the Vietnam Record Organization (VietKings) officially awarding the certificate for "The digital banking application supporting financial transactions on the most types of devices" to BIDV SmartBanking.
This is BIDV's second Vietnam Record, but it is the first time a Vietnamese commercial bank has been honored at the national record level for digital transformation, affirming BIDV's pioneering position in realizing the policies of the Party, State, and State Bank of Vietnam on developing the digital economy and digital society. This achievement also serves as concrete evidence of the innovative, creative, and community-oriented spirit of state-owned enterprises.
Through BIDV SmartBanking version X, financial services have become more accessible to all segments of the population, from urban customers to those in remote areas. Many people are accessing banking services for the first time through digital platforms, contributing concretely to the government's goal of "financial inclusion for all Vietnamese people."