Episode 4 of the 2026 "Universe of Money" Quarterfinals: Join BIDV in Protecting "Intangible Assets" and Building a Sustainable Brand
Episode 4 of the Quarterfinals of *The Moneyverse 2026*, themed “The Planet of Intangible Assets,” As a strategic partner, BIDV continues to stand alongside Gen Z to explore and safeguard the core values of businesses and individuals in the digital age.
BIDV Helps Promote the Concept of Valuing and Protecting “Intangible Assets”
In the modern economy, intangible assets—ranging from brand reputation, intellectual property, and technology copyrights to personal reputation—play a pivotal role in determining the strength and value of an organization or business.
As Vietnam’s leading commercial bank, BIDV understands that equipping the younger generation with the mindset to identify, manage risks, and value intangible assets is a crucial step in preparing students to confidently enter the global business environment and the digital age.
Episode 4 of the Quarterfinals of “The Moneyverse 2026” program, themed “The Planet of Intangible Assets,” featured a thrilling showdown between three competing teams: Hanoi University of Transport, the School of Economics at Hanoi University of Industry, and the University of Transport Technology.
The competing teams in Quarterfinal 4 of "The Moneyverse 2026."
Thrilling competition rounds & Solving real-world branding challenges
- Data Hunter Round: Three teams kicked off the competition with the challenge of explaining specialized financial concepts related to intangible assets, intellectual property, and branding in a vivid and easy-to-understand way, laying a solid foundation for the subsequent rounds.
- Big Bang Round: The climax of the competition presented the teams with a challenging real-world problem: addressing brand protection risks, responding to copyright infringements, and managing personal image risks caused by AI and deepfake technologies. The competing teams demonstrated sharp thinking by proposing solutions to protect intangible assets that combined legal strategies, communication strategies, and financial management.
- Black Hole Round: A nail-biting individual battle of wits among outstanding representatives to crack multiple layers of security. Thanks to smart resource management strategies and unwavering composure, the representative from the School of Economics at Hanoi University of Industry successfully preserved 605 million Monee, officially securing the overall victory.
BIDV awarded the VND 200 million scholarship, propelling HaUI University into the Semifinals
At the conclusion of Quarterfinal 4, the outstanding representative from the School of Economics at Hanoi University of Industry—Nguyen Thanh Vinh—
not only officially secured a spot in the Semifinals of the 2026 Universe of Money competition but also brought home a prestigious scholarship worth VND 200 million for the university, sponsored by strategic partner BIDV.
Through the theme “The Planet of Intangible Assets,” BIDV continues to reaffirm its mission to stand alongside the younger generation: Not only by providing comprehensive financial and banking solutions but also by helping to enhance knowledge, enabling Gen Z to build a solid foundation of both tangible and intangible assets on their journey to building a career.
📺 TUNE IN TO "THE UNIVERSE OF MONEY 2026":
- Main broadcast: 2:00 PM every Sunday on VTV3
- Replay: 2:00 PM the following Saturday
