Music and Love: A Journey of Sowing Hope in the Hospital

BIDV accompanies the journey "Bringing music to hospitals" - Spreading love, sowing seeds of hope

On July 11, 2024, at Hospital 354 (Hanoi), the program "Bringing music to the hospital" concluded a year of operation with many imprints of love, sharing and faith in life. This is a special journey, where music is not only an art but also a spiritual therapy, contributing to soothing the pain of illness and bringing positive energy to patients and medical staff.

A year full of music and emotions

The beginning of 2024 is the 196th episode of the program at Bach Mai Hospital - one of the leading hospitals in the country. From there, the journey "Bringing music to the hospital" continues to spread to a series of large medical facilities such as the National Institute of Hematology and Blood Transfusion, National Children's Hospital, Thanh Nhan Hospital, Friendship Hospital, National Burn Hospital, Tan Trieu K Hospital, Ho Chi Minh City University of Medicine and Pharmacy Hospital, Oncology Hospital 2, Children's Hospital 1, 2, and many hospitals in Nghe An, Bac Ninh, Thai Nguyen, Tuyen Quang, Cao Bang...

Whether in the lowlands or the highlands, the performances always leave a special echo – the laughter mixed with tears of patients, the emotions of their families, the happy eyes of children undergoing long-term treatment. It is also where the medical team – the “white-blouse warriors” temporarily put aside their stress, join the melody to feel the strong connection of human love.

BIDV – More than a companion, a friend to share

Having been involved with the program since 2013, BIDV is not only the main sponsor but also a long-term, steadfast companion. With the desire to bring music closer to patients, BIDV has supported the organization of hundreds of programs across the country. In particular, the image of BIDV staff - especially youth union members - directly participating in organizing, performing and interacting with patients has become a unique beauty, deeply demonstrating the bank's sense of social responsibility.

The program "Bringing music to hospitals" is part of the journey to realize the mission of social responsibility for the community that BIDV has pursued for decades. Music is a symbol of connection, sympathy and belief in human values. And BIDV has chosen music as a channel to subtly convey those social values.

Social Responsibility: The Foundation of Sustainable Development

Social responsibility is not only the duty of each individual, business or organization, but also requires the cooperation of the whole community. As the bank with the longest history in the system of credit institutions in Vietnam, along with business activities, BIDV always wishes to receive the companionship of organizations, businesses, society and each individual customer in community-oriented activities to act together for the goal of sustainable development.

In the 2020-2024 period alone, BIDV has spent hundreds of billions of VND on social security activities across the country, focusing on key areas such as education, healthcare, support for the disadvantaged and development of infrastructure in disadvantaged areas. The Bank has sponsored the construction of more than 300 classrooms, awarded tens of thousands of scholarships, built thousands of solidarity houses, people's bridges and medical stations in mountainous provinces and remote areas.

BIDV's 68-year journey is a steadfast journey with the goal of development associated with serving the community. And in that journey, accompanying "Bringing music to the hospital" has a special meaning: spreading sharing, love, providing spiritual and material support to patients to help them have more motivation and hope to overcome this difficult period.